Hi! I'm Tara Schomacker and I'm a Marketing Consultant/UX Research & Design Student who is passionate about improving the lives of others through empathy, innovation, and creativity.
I've managed global advertising campaigns for Fortune 500 companies and excel at both process improvement and finding creative solutions to difficult problems. I bring to the table not only extensive marketing and research experience, but also sharp insights into global markets, gained from years living and working abroad. (After all I'm a Pisces—a water sign if you're into that sort of thing—and I spent most of my twenties volunteering for worthy organizations and scuba diving all over the world.)
In more recent years I've gained priceless entrepreneurial skills working as a marketing consultant, running a parenting blog, and self-publishing a contemporary women's fiction novel, The Garden of Forgotten Dreams.
Feel free to reach out to me via the contact form below or linked in!
Expert at Managing Cross-Functional Teams
Managed the domestic and global advertising efforts for Accenture, United Airlines, Citi, Aventis Pharmaceuticals, DuPont Dow Elastomers, Burger King.
Managed multi-million dollar local production budgets. Point-person for worldwide billings. Compiled and presented competitive analysis, production timetables, budget and status reports.
Digital Marketing Specialist
Building and maintaining brand awareness through research, strategy development and creation of content to aid in success of marketing campaigns.
Proficient in all major social media tools, website design, SEO optimization, web analytics, organic search, email marketing, blogging, and e-commerce.
Adaptable to diverse cultural and social settings.
Volunteered and worked around the world (USA, Central America, Asia Pacific, Australia, and the Caribbean) providing hands-on training, instruction, education, and private tours to both corporate and consumer clients.